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EMAIL CASH COW: ​Quick Writing Tweaks To Milk More Sales From Every Send

(You might remember this as Moolah Fuel. Same powerhouse training, clearer name. Plus, I love dairy.)

Recorded Training

"I love your emails!" That's nice to hear.

But what you really want is: "I love your emails. Just bought!"

Here’s the good news: if people are already saying they love your emails, you’re way ahead.

It means they actually open them. They read them. They connect with you. They feel loyal, much more than they do to the average brand in their inbox.

That’s a huge edge. It’s why Inbox Hero and my other trainings work so well for you, because your readers stick around for your stories.

The catch? 👇

Even when there’s an irresistible subject line…
Even when the story hooks us from the start…
Even when the offer is an absolute no-brainer…
Even when the story creates awareness, which can drive sales down the road…

..…your email can still be missing the piece that makes readers lean in, click through, and think, “Yes, I need this.”

Being addictive to read is one skill.
Selling through those stories is another.

And that second skill is the gap between love… and sales.
It’s what gets people clicking, buying, and writing back “Just bought!”

That’s where Moolah Fuel comes in.

In this video training, I’ll show you the fixes that turn an *entertaining* email into one that sells on command. We’ll uncover:

  • 🔥 15 common “click blockers” that snuff out interest and kill conversions.​
    ​
    ​    (What? You? A click-blocker? Yep. Even seasoned writers make these sneaky mistakes.)
    ​
  • ⛽ The “ick"-busting belief shift that will make selling in email feel natural and (I swear) fun​
    ​
    ​    (No more leaving low-hanging fruit 🍇 aka easy sales — unplucked. You're allowed to sell!)
    ​
  • 🔥 9 types of stories that act like “selling salts” to your reader’s brain 🔆🧠​
    ​
    ​    (Instant jolts to their "must-buy" receptors.)

  • ⛽ 22 non-sleazy profit boosters to pump up clicks and (joyful) sales in any email

    ​​    (“I just purchased! What is this strange magic of yours?”<— Prepare to get this reply again and again.)

I'm handing you my personal secrets to writing emails that ignite desire and actually spark sales.

Even if your emails already do an OK job of selling, why not crank up the power on that money-printing machine?

I have all your other courses and love them. But Moolah Fuel is the one that made me take action almost immediately! I slapped up a quick new workshop and promoted it “shamelessly” on my Insta and to my mailing list without worrying that I’m selling too much. It’s as if you put all Talking Shrimp courses into a large pot with extra seasonings, simmered them into a delicious Moolah Fuel Balsamic reduction, and injected it right into my brain. *slurp* Thank you!

Susmitha Veganosaurus - Vegan Business Coach and Multi-Passionate Creator at Veganosaurus

I loved the 'bullet-style' tips and strategies. (I'm a steps and systems gal!) It gave me some good reminders of things I knew but have slipped off my radar and some new strategies to use and include. My biggest win was that a few days later I ended up writing the WHOLE launch/sales sequence of emails for my new workshop in ONE day. (Felt amazing! I usually would spend more like three.) And when my trustee proof-reader (husband ;) ) read them, he told me these are some of my best emails yet. I just felt like I was able to get to my point of each one more easily and clearly, and covered all the bases I needed to without struggling to 'find an angle'. Highly recommend!!

Katie Jones - Founder of Rock Solid Study

There were so many great nuggets in this workshop to not only generate moolah but to improve my writing and communication. As a nutrition coach for menopausal women (aka Gen X’ers) I often help women unravel decades of misleading diet culture. The techniques from Belief Shaping Stories generated many ideas to help keep my audience engaged and will help strengthen how I can dismantle those outdated beliefs. Moolah Fuel has left me with two questions that have the ability to change my life. Now, when I sit down to write I ask myself “How would Laura write this?” and a burning question that women everywhere want to know – how can I eat all that butter and stay skinny? 🧈🧈🧈

Wendy Madieros - Nutrition Coach & Founder, The Menopause Plate

Moolah Fuel was an instant YES for me. I see Laura's teachings as a way for me to channel my inner Hamilton & write my way out. (Of my day job!) Writing emails comes quite easily to me, and over the past 5yrs have consistently seen 25-40% open rates. However, with Moolah Fuel, my open rates rocketed & my click rate doubled. Even though I'm not American, a founding father nor an email wizard like Laura (yet!), I am consistently supporting women with their menopause through my emails & it is such a relief to no longer feel I have to write 'newsletters', but instead email to my mates.

Louisa Hussey - Menopause Trainer & EFT Therapist